Founded in 2007 with a focus on Cable TV VOD, we have always been at the frontline where content meets the home. Today, we have evolved beyond a service provider into a studio that designs the entire decision-making journey for our audience.Founded in 2007 with a focus on Cable TV VOD, we have always been at the frontline where content meets the home. Today, we have evolved beyond a service provider into a studio that designs the entire decision-making journey for our audience.
- THE ORIGIN
Started as the primary gateway for digital content in Korean homes. We observed firsthand how audiences discover and select what to watch, giving us unique insight into viewer behavior.
- THE EVOLUTION
Transformed from a simple VOD aggregator into a comprehensive studio. We now orchestrate the full journey, from planning and investment to distribution and platform operation.
- THE PHILOSOPHY
In an era of content overflow, volume is not enough. We create context. We design the "Moment of Choice" by curating experiences that guide audiences to the stories they'll love.
- 20262026REBRANDING & NEW START
From HOME CHOICE to Studio CHOICE, new era has started.From HOME CHOICE to Studio CHOICE, new era has started.
- 2023 - 20252023 - 2025APP LAUNCH
Launched OCHOICE, an APP which intgegrates with Cable TV VOD services.Launched OCHOICE, an APP which intgegrates with Cable TV VOD services.
- 2021 - 20222021 - 2022
PRODUCTION & INVESTMENTMain investor of Korean film "6/45"; reached #1 at Vietnam box office. Global success.Main investor of Korean film "6/45"; reached #1 at Vietnam box office. Global success.
- 2018 - 20212018 - 2021
DIRECT DISTRIBUTIONMoved beyond sub-distributor to owned distributor & creator; co-creating with partners.Moved beyond sub-distributor to owned distributor & creator; co-creating with partners.
- 2011 - 20172011 - 2017PACKAGING
Expanded to SVOD bundles, PP channels, and ad products; designed user flow.Expanded to SVOD bundles, PP channels, and ad products; designed user flow.
- 2007 - 20102007 - 2010CABLE TV VOD LAUNCH
Built the closest path bringing stories into homes; connected Korea and global titles.Built the closest path bringing stories into homes; connected Korea and global titles.
1
a diverse range of content
through a fresh and innovative lens
2
from theatrical release
to VOD, converting viewer attention
into decisive choice.
3
films and series
with strategic audience positioning
from early stage.
4
through the launch of a new
movie-centric channel,
CINECHOICE.
- 01.CONTEXT-LED APPROACH
Strategic audience positioning to ensure our content resonates with the audience’s real-world environment.
- 02.FULL-STACK CAPABILITY
Strong partnerships acrossKorea’s cable, IPTV, and digital platforms(OTT) with data-backed execution
- 03.PROVEN OUTCOMES
Track record of success, including box-office hit feature film and digital-optimized titles across diverse genres - feature films, series, and animation.
- 04.PARTNERSHIP MINDSET
We approach every project with a partnership mindset, ensuring mutual growth and sustainable success.
Let's design the moment of choice, together.Let's design the moment of choice, together.
Ready to redefine how your content connects with audiences?Ready to redefine how your content connects with audiences?